Information about Privacy
Privacy and Protecting your Data is very important for us. Collecting, processing and use of your Data strictly follows the statutory provisions of the Federal Data Protection Act and the Teleservices Data Protection Act. Basically, you can visit and leave our site without disclosing any personal data.
What information do we collect?
When surfing without registering, we do not collect any personally identifiable data. The system only sets a cookie for the so-called session (for the cookies, see below chapter "cookies").
If you register as a customer, we collect data by the login screens, which you fill in. collected data are your name, address, including telephone and e-mail, details of your desired method of payment and the details of your particular order.
Apart from that we only collect corresponding data, if you wish to register for our newsletter or similar promotional materials.
Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to analyze the use of the website by you. The information generated by the cookie about your use of this website (including your IP address) will be sent anonymously to a Google server in the U.S. and stored there. Google will use this information to evaluate your use of the website, compiling reports on website activity for website operators and providing other use of the website and internet services. Google will transmit this information to third parties unless required by law or if third parties process the information on behalf of Google. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, we point out however that in this case you will not be able to use all the features of this site in their entirety. Through the use of this site, you agree to the processing of data about you by Google in the manner described and for the aforementioned purpose.
Google also offers the possibility to install a deactivation add-on for browsers with which you are covered by Google Analytics not in principle.
Why do we collect the data?
We collect and process your data for the care of our business relationship, to deliver the best service, to give you convenient access to our products and services and to allow you the best service regarding the placement of an order and payment.
Apart from that we use your data to inform you via e-mail (newsletters) about new publications, special offers and other information that might be interesting for you - this only happens with your consent, which can be revoked at any time.
If you do not disagree, we may -using pseudonyms- use your data for marketing purposes, market research, and optimizing our website.
We act upon the principle of thrift data and data avoidance, which means, that we collect and use only as much data as we need to to handle the ordering process and to communicate with you, as far as you have agreed to this.
These include, for example, all the data that we have to process during our accounting, according to legal processes.
How do we collect the data?
If you buy from us, you give your details such as your address, the delivery address and the desired method of payment. You also create a user name and a password. These ensure that only you have access to your profile, you should therefore not disclose them to third parties. Your password can not be seen by us; It is encrypted in a database.
With your consent we store this data as your personal profile so that you can use the site comfortably with your user name and your password. This has the advantage that you do not have to re-type your address everytime you put an order. In case you do not agree to this procedure, we will delete the data after the settlement of the contract and the limitation of all claims resulting from it. In this case, however, you will have to resubscribe for any new purchase.
Cookies
In order to make shopping in our store as convinietn as possible, we, like many other sites, use the so-called cookie technology.
If you have set your browser to accepts cookies, we use a cookie for the so-called session. This cookie ensure, for example, that information about the content of your shopping basket can be stored by the system until your next visit, even if you have not placed an order yet.
When surfing without registering, we collect no personally identifiable data, but merely set a cookie for the so-called session.
Your access to your data
You have access to your data, which we have saved in our system at any time. You can view and update the data in your profile, such as the payment method of your choice and the delivery address any time during the ordering process.
When do we pass on your data?
If we pass on your data, we do this only to service providers or partners, who are helping us in processing your order and/or supply you with additional information related to products ordered by you. These partners and service providers are bound to use the information only to fulfill their responsibilities on our behalf and according to the data protection rules.
How do we protect your data?
We developed organizational and technical measures in order to ensure that your data is reliably protected. In addition, we ask you to take all possible precautions to protect your data, while you work on the Internet. Make it a habit, to change your passwords often. Best Use a combination of letters and numbers and make sure that you use a secure browser for surfing the Internet.
Our commitment to protect your personal rights
Intensive information and training of our employees as well as our commitment to the data-safety, ensure that your data will be treated confidentially.
If you have any questions about our privacy standards, please please contact our customer service. We will help you to aquire information about your data or to make corrections.
Should a change of this privacy information be necessary, you will find the up-to-date version here.
October 2007


